Alyona Eidinger

Amid a growing wave of regulatory scrutiny aimed at protecting Children’s safety and privacy, amendments to the COPPA Rule that go into force this year set out new data retention requirements for Children’s personal...more On January 16, 2025, the Federal Trade Commission (FTC) finalized amendments to the Children’s Online Privacy Protection Act (COPPA) Rule (Final Rule), which completes the process that started back in 2019 when the FTC sought...more What is the new Washington My Health My Data Act (MHMDA)? MHMDA aims to provide stronger privacy protections for “consumer health data” by: - Requiring additional disclosures for the collection, use, and sharing of...more Enacted in 1996, the Children’s Online Privacy Protection Act (COPPA) is the nation’s longest standing and most comprehensive statute aimed at regulating the collection, use and sharing of the personal information of...more