Gina Rubel

One of the most common frustrations among law firm marketing, public relations, and business development professionals is not a lack of strategy, creativity, or opportunities. It is getting lawyers to engage consistently in...more From AI acceleration and client loyalty to lateral hiring, data infrastructure, and the evolving roles of marketing and business development, Gina Rubel and Jennifer Simpson Carr recap Passle’s CMO Series Live event. The...more Following the Legal Marketing Association Annual Conference, Gina Rubel, Jennifer Simpson Carr, and Maria Aronson discuss what this moment of transformation really means for law firms. From AI-driven disruption to shifting...more For years, law firms have debated whether the billable hour would change. That question is no longer theoretical; it is happening. In this episode, Gina Rubel and Jennifer Simpson Carr explore how client expectations,...more