Jeffrey Greenberg

Known for his multidisciplinary expertise, Jeff Greenberg combines insurance defense litigation with experience in engineering and healthcare, providing innovative, technology-driven strategies that help clients navigate complex disputes efficiently. Jeff Greenberg is an attorney in the Orlando office of Roig Lawyers. He concentrates his practice on insurance defense, including rideshare matters, automotive liability, premises liability, general liability, and corporate matters. Jeff also handles complex litigation, contract disputes, and Examinations Under Oath (EUO), providing clients with strategic, data-informed solutions. Throughout his career, Jeff has represented insurance carriers, business owners, and individuals in high-stakes disputes across Florida, guiding cases from pre-suit evaluation through litigation and resolution. He is known for his ability to navigate complex matters with precision and efficiency. A recognized innovator, Jeff leverages technology and workflow optimization to improve litigation outcomes. Drawing on his diverse experience as the managing partner at a boutique Florida law firm, an associate at a large insurance defense firm, Legal Director at an engineering company (co-inventing multiple patented technologies), and CEO of a multi-practitioner medical practice, he brings a multidisciplinary perspective that strengthens defense strategies and delivers creative, practical solutions for clients. Jeff is particularly valued for his strategic, data-informed approach and his commitment to client-focused solutions, combining legal expertise with leadership experience across law, engineering, and healthcare.